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Which Shampoo & Conditioner Duo Is Right For Me?


The structure of your hair will tell you a lot about what types of products or ingredients will work best for you. Whatever your hair challenges, we’ve got the right shampoo & conditioner duo for the job. Scroll down for a comparison of our 3 unique duos to choose with confidence. We’ve even included a review and pro tip from our founder Boris for each!


*Suitable For: All Hair Types

Our first ever launch and now a cult-favorite! This luxurious shampoo with unparalleled lathering power, using our specialized clean ingredients, visibly smooths and increases shine and elasticity, while transforming texture, improving hair health, and balancing pH levels. A unique blend of nourishing antioxidants, plus amino and fatty acids restore hair from the inside out, while providing anti-aging benefits. Those with straight hair and/or those wanting volume and/or those who prefer a higher level of cleansing power will want to opt for UltraShine.

“I absolutely love this shampoo and conditioner! I tried the deluxe sample sizes, and after finishing those I bought the Healthy Hair Trio that includes the leave-in conditioner spray - after several months of use and loving how the products make my hair look shiny, feel soft and smooth, and smell nice, I’ve decided to upgrade to the liter size!! This was an investment, but I only need to use a few pumps each time I wash. The shampoo gets foamy which can be hard to find in a natural shampoo, and I really enjoy the thicker, creamy feel of the conditioner. Both smell lovely, a nice fresh scent!” Taylor, Real Life #EVOLVher

Pro Tip: Happy hair starts with a healthy scalp so make sure to include a deep scalp massage when you wash. —B

Discover UltraShine in travel size, full size or liter >

Or try our UltraShine Deluxe Sample Duo for only $3 including shipping >



*Ideal For: Wavy Or Curly Hair

Because wavy and curly hair craves moisture and should not be stripped of its beneficial oils, our SmartCurl Hydrating Wash cleanses gently while infusing essential nutrients for maximum hydration. For the hydrating conditioner, we dialed up the moisture and unique fatty acids to maximize natural curl formation and smoothness. Together, they result in increased strength, shine, and softness, plus easy to manage, bouncy, and frizz-free waves and curls.

"My curls are so happy! I have spent the last decade trying to find a decent shampoo and conditioner for my curls. These products are revolutionary! You don't need very much and my hair is so soft, less frizzy and my curls are very defined. Even my husband is addicted to this stuff! So happy to finally find a shampoo and conditioner that works!" —Emily, Real Life #EVOLVher

Pro Tip: For even more moisture and to prevent frizz, use our UltraRepair Reconstructing Masque once a week and/or cocktail it with SmartCurl Conditioner (½ and ½) every time you wash. —B

Discover SmartCurl in travel size, full size or liter >

Or try our SmartCurl Deluxe Sample Duo for only $3 including shipping >


*Ideal For: Color-Treated Hair Of Any Type Or Texture

The key to protecting your color investment is to choose the right shampoo and conditioner that will  equally moisturize and gently cleanse. Sulfates and harsh shampoos can make color fade faster and because colored hair tends to get dryer, you’ll want to choose a color safe, hydrating duo to fight fading and maintain softness and health. SmartColor, our latest launch and richest duo yet, gently cleanses color treated hair and increases color retention for extended peak color life by infusing vital nutrients deep into every strand. Additional amped up small chain amino and fatty acids aid in the elimination of breakage and frizz, while restoring every strand to optimal health and combating the rigors of color to maximize smooth texture and lustrous shine.

Bonus: SmartColor counteracts your hair’s porosity* to better deposit dye for more even tone and longer lasting color.

*Porosity refers to gaps and holes in the hair’s cuticle that make it harder for your hair to retain moisture or get even tone when coloring.  

“Soft hair AND color protection - YES! This is my new desert island product duo! I have long, thick, wavy hair that frizzes easily and this tames it beautifully. The lather is light and doesn't strip while the scent is an intoxicating citrus. The conditioner is ultra moisturizing and really helps to define my curls and keeps my ends from feeling dry. I find that I only need to wash my hair twice a week and I always look forward to it now! I love that the products are non-toxic and gluten-free. So happy I found this line. Thank you for making these amazing green products!” —Elaine, Real Life #EVOLVher

Pro Tip: Many of our salon stylist partners use our UltraRepair Reconstructing Masque as a pre-color treatment and you can do the same at home. For beautiful, longer lasting color without the damage, simply apply the masque on the day you color and don’t rinse it out! —B

Discover SmartColor in travel size, full size or liter >

Or try our SmartColor Deluxe Sample Duo for only $3 including shipping >

2 Responses


March 30, 2020

I use the ultrashine shampoo but not the conditioner(it doesn’t work for me) I only use the smart start leave in conditioner and I love it. I have a lot of gray hair and its straight. Do you think I should change to the smart volume leave in conditioner. Also do you sell the liter bottle of ultrashine shampoo without the regular conditioner. Let me know because need to order soon. Thanks!


April 01, 2019

Have been using your shampoo and conditioner for 2 years and really like it. But I am wondering if I am using the correct one. I have thin hair and have it colored every 4 – 6 weeks. I have been using the ultra shine shampoo with conditioner. It tends to have a dry look to it so don’t know if that is because I am experiencing hair loss or the product type not correct.

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