Hint: It involves you!
We can't quite believe it ourselves, but this month marks TEN years of EVOLVh! We're overwhelmed with gratitude, but also know that the best is yet to come. To mark the occasion we're celebrating in several ways over the coming weeks and months - with a lot of exciting surprises in the works. More than ever before we want to involve YOU, our devoted EVOLVhers, in as many ways and across as many touch points as possible. Read on to learn how and stay tuned as things unfold this, our tenth year, and beyond!
LOVE THY SELF-IE
Whether you've been with us from the start, are a recent convert, or anywhere in between - we want to see and hear how EVOLVh has impacted your hair, your confidence, and your life. To this end, we're doing a call for submissions of selfie video testimonials and/or photos plus a written testimonial.
All you need to do is send the following to firstname.lastname@example.org:
1. A video of you talking about your relationship with our products
2. A photo showing off your gorgeous hair along with a note about your relationship with our products
Please include your social media handles (if applicable) and put "My EVOLVh Journey" in the subject line.
Here are some prompts for potential topics to cover (choose whichever ones speak to you):
- How did you discover EVOLVh?
- How have EVOLVh products impacted your hair?
- How has your daily/weekly routine been impacted by the use of EVOLVh products?
- How has your relationship with your hair evolved over time?
- What is your favorite thing about your hair?
- What does a good hair day mean to you?
- What's your favorite product and why?
We'll be compiling our favorites into videos, slideshows, and more and those chosen to be featured will be rewarded for their shares with a special surprise!
We can't wait to get to know you all better, EVOLVhers!!
MY HAIR, MY JOURNEY
Some of you may recall our photo/video shoot casting call a while back. Well, we're super excited to launch MY HAIR, MY JOURNEY - a special project featuring real EVOLVhers - in the weeks to come. We see this as the first of many and are looking forward to continuing to incorporate as diverse a group of real customers and women from our community into our content as possible!
We'll be rolling out the campaign soon, but here is a little sneak peek:
NEW YEAR, NEW PRODUCTS
While we can't give away too much just yet, we do want to take this opportunity to say that as part of our 10 year anniversary celebration and in light of this new year and new decade in general - we've got some newness up our sleeves. Expect announcements and details soon, but we'll launching new styling innovation and new volume innovation in early 2020.
As our name implies, we're proud to continue to evolve, improve, and bring you category-defining and game-changing products that help propel clean performance capabilities forward and hopefully inspire more and more people to opt for ingredient transparency and make responsible and sustainable choices not just for their hair, or even just for their other beauty products, but for their lives at large.
As always, thank you! Here's to 10 years of magic and great hair!!
—The EVOLVh Team
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